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December 2002

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Eppie's Editorial

The Holiday Hustle and Bustle is upon us. In order to keep our stress levels to a minimum, this month's newsletter is short and sweet.

Our Feature Article completes the Website Tips provided by Cory Rudl, which we began in October. If you are interested in implementing any of theses suggestions, please contact us for more information.

Have a Happy Holiday Season!
Sincerely,
Chris and Eppie Adams


Sincerely,
Eppie Adams

Behind the Scenes

We will continuing to submit your sites to on-line directories (both local and topic specific). As we go through this process, we will automatically submit your site to any free directory which will benefit your site. We will also compile a list of fee-based directories for your consideration for submission. Our ultimate objective is to broaden your site's exposure on the Internet.


What A Site!

Bob Valentine Homes

Looking to buy or sell a House in the Lincoln, Nebraska area?
Visit www.bobvalentinehomes.com.

Bob Valentine, a real estate agent for HOMES Real Estate, is one of the most personalable, friendly realators we know. After all, we purchased and sold our home in Lincoln through his expertise and knowledge. Even if your not from Lincoln, Bob's site offers practical advise for purchasing or selling your home.

New Services

We are currently offering tremendous introductory savings on all our Design Packages and Ancillary Services. Do you know another Business Owner, who might be interested in having CEWebsites develop their site (or provide another applicable service?

If you do, than please refer CEWebsites to your friends and business associates. We will provide you with 2 free months of Hosting Service for each purchase received from your referals.

This offer expires February 15, 2003

For questions regarding the referal program or our current specials, call us toll free at 888-891-1174.


Research and Development

Nothing to Report for December. Happy Holidays!





Feature Article

Keep Your Customers Coming Back!

by Corey Rudel
(Continued From October & November)

What's even more important than driving qualified prospects to your web site? Keeping them there once they've arrived.

The information I'm about to share with you will show you how to USE CONTENT TO TURN VISITORS INTO SHOPPERS...and shoppers into repeat buyers.

5. CHECK OUT FREE CONTENT PROVIDERS
Believe it or not, there are actually a number of places to find content on just about every topic imaginable that you can post on your site at now cost. Of course, the quality of this content varies tremendously, so be sure to choose carefully.

You should be aware that some free content providers will try to take visitors away from your site. You may find, for example, that the news headlines you've posted on your site whisk visitors away as soon as they click on them. Obviously, this is not what you want. p>If you want to look into FREE CONTENT FOR YOUR SITE, here are a few good places to start:

www.freesticky.com
www.certificate.com
www.web-source.net
www.ideamarketers.com

6. NEVER THROW ANYTHING AWAY
Want to know an almost effortless way to MAKE YOUR SITE 50% MORE USEFUL to your visitors? Archive your content. A study by online usability guru Jakob Nielsen showed that an archive of past content increases a site's usefulness by about 50%.

And since you've already produced the content, it's no hassle to simply index all of those articles in an archive. And believe me, your customers will be glad you did.

As your archive grows, you'll ADD CREDIBILITY to your business, because your customers will be able to see how long you've been around. With all those extra pages, your customers should be hanging out at your site a little longer--making them more comfortable and more likely to buy.

7. LOOK, LISTEN, AND LEARN

So, now that you've spent all of this time getting your web site as current as it should be, you need to find out what kind of impact you've made. Of course, if you've done everything right, you'll start seeing results right where it counts--in your bankbook! There are a couple of other ways to judge the success of all your hard work. For example, if, for whatever reason, people aren't using your "Weekly Updates" page, you probably shouldn't waste too much time writing content for it.

Interested in any of the suggestions from this article, call Chris or Eppie toll free at 888-891-1174. We want to make your website a success!





Tips & Facts

Remembering the Reason for the Season

This is a statement that was read over the PA system at the football game at Roane County High School, Kingston, Tennessee, by school Principal, Jody McLoud, on September 1, 2002. I thought it was worth sharing, especially with the Christmas Season upon us. My apologies if I offend anyone with this statement, as it obviously reflects some of my political and religious beliefs.

"It has always been the custom at Roane County High School football games, to say a prayer and play the National Anthem, to honor God and Country. Due to a recent ruling by the Supreme Court, I am told that saying a Prayer is a violation of Federal Case Law.

As I understand the law at this time, I can use this public facility to approve of sexual perversion and call it, "an alternate lifestyle," and if someone is offended, that's OK.

I can use it to condone sexual promiscuity, by dispensing condoms and calling it, "safe sex." If someone is offended, that's OK.

I can even use this public facility, to present the merits of killing an unborn baby, as a "viable means of birth control." If someone is offended, no problem.

I can designate a school day as, "Earth Day" and involve students in activities to worship religiously and praise the goddess, "Mother Earth," and call it "ecology."

I can use literature, videos and presentations in the classroom that depict people with strong, traditional Christian convictions as, "simple minded" and "ignorant" and call it "enlightenment."

However, if anyone uses this facility to honor God, and to ask Him to bless this event with safety and good sportsmanship, then Federal Case Law is violated.

This appears to be inconsistent at best, and at worst, diabolical. Apparently, we are to be tolerant of everything and anyone, except God and His Commandments.

Nevertheless, as a school principal, I frequently ask staff and students to abide by rules with which they do not necessarily agree. For me to do otherwise would be inconsistent at best, and at worst, hypocritical. I suffer from that affliction enough unintentionally. I certainly do not need to add an intentional transgression. For this reason, I shall "Render unto Caesar that which is Caesar's," and refrain from praying at this time.

However, if you feel inspired to honor, praise and thank God, and ask Him, in the name of Jesus, to bless this event, please feel free to do so. As far as I know, that's not against the law ---- yet."

One by one, the people in the stands bowed their heads, held hands with one another, and began to pray. They prayed in the stands. They prayed in the team huddles. They prayed at the concession stand, and they prayed in the announcer's box. The only place they didn't pray was in the Supreme Court of the United States of America -- the seat of "justice" in the "one nation, under God."

Somehow, Kingston, Tennessee remembered what so many have forgotten . . . we are given the Freedom OF Religion, not the freedom FROM Religion.

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